What this is
An inbox placement test shows where your emails land across different email providers, such as inbox, promotions, or spam.
Why it matters
Even if your emails are successfully delivered, they may not be seen. Placement directly impacts open rates and overall campaign performance.
How it works
Your email is sent to a controlled list of test inboxes (seed list)
These inboxes are hosted across major providers like Google and Microsoft
The system tracks where your email lands
What you’ll see
Inbox placement rate
Spam placement rate
Promotions or tab placement
Provider-specific results
Expert insight
Delivery does not equal inbox placement. You can have 100% delivery and still land in spam.